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The Importance & Benefits of Online Reputation Management

Apr 19, 2022

The Importance & Benefits

of Online Reputation Management

Online reputation management is a mix of three main things:


  • Directory visibility – Correcting and building listings on high traffic online directories that are valued by search engines for organic rankings.


  • Brand monitoring – Crawling the web for all mentions (news articles, blogs, review sites, social sites) of your business. 


  • Response management – The process of evaluating and creating tailored responses to positive and negative reviews on your business across the web.


According to research, more than 40% of digital marketers monitor their company’s brand daily, while others monitor it on an hourly basis. Through regular monitoring of their online reputation, companies can avoid the potential loss of a significant amount of new business leads and sales.


Contact Us For Digital Marketing For Tow Companies


It may sound simple, but the process of managing a company’s reputation requires a lot of time and work. Having a positive reputation is important and we can help. MarketSmart can manage your reputation to keep your company on track while you focus on your business. If you are looking for digital marketing for tow companies, contact us today to start your reputation management services!

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