Whether you’ve just launched a business or are growing an existing business, one important must-do is to lure new customers. Finding potential customers can be a challenge because it’s sometimes difficult to know where to start. While “getting yourself out there” is important, it’s only one factor in attracting new customers.

Here are seven simple steps to help your business attract, retain, and make more money with new customers!

1.)  Identify your ideal client

2.)  Discover where your customer lives

3.)  Know your business inside and out

4.)  Position yourself as the answer

5.)  Try direct response marketing

6.)  Build partnerships

7.)  Follow up